Episode 07 – The Magic of Lead Magnets

Kenny and Andrew define what a “lead magnet” is, explain why it’s critical in your marketing strategy, and provide guidance for effectively crafting and utilizing one.

In this episode:

  • What is a “lead magnet”?
  • Why are lead magnets so powerful for winning clients?
  • What form can lead magnets take?
  • How do you craft winning lead magnets?
  • Question of the week: How do you increase webinar attendance?
  • Tip of the week: How to ensure you get valid emails with your lead magnet


Don’t have a lead magnet? Good luck getting clients online [Click to Tweet]
How to craft lead magnets for fun and profit [Click to Tweet]
Did you get a valid visitor email? Are you sure? [Click to Tweet]


Download Episode 07 PDF Transcript


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